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Driving Revenue through Trade Press Contacts

  • Writer: Mark Bloxham
    Mark Bloxham
  • Feb 16, 2024
  • 2 min read

Driving Revenue through Trade Press Contacts In today's competitive hospitality industry, it is crucial for hotels to have a strong presence in the media to attract potential guests and drive revenue. One effective way to achieve this is by leveraging trade press contacts. These contacts can help hotels gain positive publicity, increase brand visibility, and ultimately lead to increased bookings and revenue. At DPE Marketing, we understand the importance of trade press contacts in driving revenue for hotels. With over 30 years of experience in the travel trade, we have built excellent relationships with trade press professionals who specialize in the hospitality industry. These contacts allow us to effectively promote our clients' properties and services to a wide audience of travel agents, tour operators, and potential guests. By utilizing our trade press contacts, we can generate positive publicity for our clients' hotels. This can include features in industry publications, interviews with key personnel, and coverage of special events or promotions. Positive press coverage not only increases brand visibility but also builds credibility and trust among potential guests. This, in turn, leads to increased bookings and revenue for our clients. Our proactive and innovative approach to utilizing trade press contacts sets us apart from other hotel representation businesses. We understand that simply having contacts is not enough; it is how we leverage those contacts that make a difference. We work closely with trade press professionals to identify unique angles and story ideas that will capture the attention of their readers. This ensures that our clients' hotels stand out from the competition and attract the right audience. Our track record of delivering proven results in the luxury, sports, spa, golf, group leisure travel, and niche markets speaks for itself. We have helped numerous hotels gain media coverage and increase their revenue through our trade press contacts. Our comprehensive and loyal travel agent database also allows us to reach a wide network of potential guests, further enhancing the impact of our trade press efforts. In conclusion, trade press contacts are a valuable asset for hotels looking to drive revenue. By working with a hotel representation business like DPE Marketing, hotels can tap into these contacts and benefit from increased brand visibility, positive publicity, and ultimately, higher bookings and revenue. Our expertise in maintaining excellent trade press contacts, combined with our proactive and innovative approach, ensures that our clients' hotels stand out in the competitive hospitality industry. Contact us today to learn more about how we can help drive revenue for your hotel through trade press contacts.

 
 
 

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